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Thursday, November 21, 2019
Hospitality Management Essay Example | Topics and Well Written Essays - 500 words
Hospitality Management - Essay Example Consumers who generally like to spend their memorable holidays in the countryside resorts experience more personalized travel experience in terms of lodging, special food dishes and many other benefits. Basically resorts are more expensive than hotels and these are preferred by the niche segment of people with higher disposable income. Therefore, these types of consumers generally prefer to get customized or personalized services especially for their recreation purpose. Taste and preference of customers is continuous changing factor and it is one of the most important areas where the businesses need to focus. In the hospitality industry, the businesses have been identifying gradual change of service expectation from the customers. There are three major drivers behind this change. These three drivers are educated demanding customers, adoption of new technology in hospitality industry and globalization. These drivers stimulate the demand of hospitality service by the customers and also are the main reasons for their new personalized service demand from mainly the hotels and resorts. Resort vacation has becoming more demanding tourism service. It has been identified by many researches in tourism industry that resorts are becoming more preferable by the potential consumers with high disposable income. Therefore, it can be forecasted that in the coming decade, the consumers will prefer resorts vacation more than hotels. This is because resorts vacation is a complete tourism package which including travelling, foods, logging and other entertainment services. Resorts provide more customized and personalized services than hotels. Consumers with comparatively high income level prefer to spent vacation with their families at least two to three times in a year. Therefore, they generally select locations far from the crowded cities like country sides, sea and heal areas. Resorts are generally developed in those areas with natural beauty
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